Glossary
Chapter 3 Principles of Design.
Actual balance Equality in amount of weight. Contrast with pictorial balance.
Asymmetrical balance The type of balance that is said to exist when the right and left sides of a composition bear visibly different shapes, colors, textures or other elements, yet they are arranged or weighted in such a way that the impression, in total, is one of balance. Contrast with symmetrical balance.
Balance The distribution of the weights, masses, or other elements of a work of art so as to achieve harmony.
Bilateral symmetry Mirror-type similarity between the sides of a composition. Also termed pure symmetry or formal symmetry.
Conceptual unity Unity in a work that is achieved by means of the relationships between the meaning and functions of the images.
Emphasis The design principle that focuses the viewer's attention on one or more parts of a composition by accentuating certain shapes, intensifying value or color, featuring directional lines, or strategically placing the objects and images.
Focal point A specific part of a work of art that seizes and holds the viewer's interest.
Golden mean The principle that a small part of a work should relate to a larger part of the work as the larger part relates to the whole.
Golden rectangle A rectangle based on the Golden Mean and constructed so that its width is 1.618 times its height.
Golden section Developed in ancient Greece, a mathematical formula for determining the relationship of the parts of a work to the whole.
Hierarchical scaling The use of relative size to indicate the relative importance of the objects or people being depicted.
Horizontal balance A kind of balance in which the elements in the left and right sides of the composition seem to be about equal in number or visual emphasis.
Imbalance Characteristic of works of art in which the areas of the composition are unequal in actual weight or pictorial weight.
Pictorial balance The distribution of the apparent or visual weight of the elements in two-dimensional works of art. Contrast with actual balance.
Picture plane The flat, two-dimensional surface on which a picture is created. In much Western art, the picture plane is viewed as a window opening onto deep space.
Proportion The relationship of the size of the parts to the whole.
Radial balance A kind of balance in which the design elements radiate from a center point.
Rhythm The orderly repetition or progression of the visual elements in a work of art.
Scale The relative size of an object as compared to other objects, the setting, or people.
Symmetrical balance The type of balance in which imagery on one side of a composition is mirrored on the other side. Symmetrical balance can be pure, or it can be approximate, in which case the whole of the work has a symmetrical feeling, but slight variations provide more visual interest than would a mirror image.
Symmetry Similarity of form or arrangement on both sides of a dividing line.
Unity The oneness or wholeness of a work of art.
Vertical balance A kind of balance in which the elements in the top and bottom of the composition are in balance.
Visual unity The unity in a work of art as created by use of visual elements. Contrast with conceptual unity.